In June 2019, our entire company once again united to raise funds for Beacon Foundation, our corporate community partner through Light the Way. The fundraising initiative provides not only much-needed funds, but also raises awareness of our work to alleviate youth disengagement and unemployment through our partnership, a prevalent issue in many of our communities.
The initiative saw all six corporate offices and 47 of our centres participating to deliver a range of activities to raise funds for and awareness of the amazing work achieved through our partnership with Beacon.
Centre level activities covered a range of consumer and retailer facing initiatives including, barbeques and bake sales, gold coin donations, raffles, silent auctions, carnivals and kids activities, and selling Light the Way branded reusable shopping bags.
At our corporate offices we held a raffle for Vicinity team members and various gold coin donation activities. The Loop Café at our Chadstone National Office also participated in the initiative by donating a percentage of proceeds from sales towards the campaign for a week.
Thanks to the generosity of our retailers, consumers and our people, we raised over $37,000 for Beacon.
We are thrilled that these funds will help Beacon provide further support to young people in some of our most disadvantaged communities.